Another milestone achieved in 2023 from Ion Delemen Hospitality (Grand Ion Delemen Hotel) Dato Joe Yap Executive Director of Ion Delemen Hospitality together with General Manager Tee Yih Fung promised to mark more future success with Gloria Hotels & Resorts China,, a leading hotel management company, by signing an International Hotels Alliance together with the other 2 parties from Omega Hotel Management Indonesia and Tang’s Living Group (Hong Kong) on 12th May 2023 in Hong Kong. This is a significant move that marks the four industry-leading companies' commitment and continued their collaboration to drive the success of the hospitality industry between the nations.
Guests from all around the world can now explore over 150 hotels across four countries with different brands from luxury to economy. International Hotels Alliance (IHA) commands a leading presence, with hotels located in popular travel destinations like China, Indonesia, Hong Kong and Malaysia and more to come. This strategic agreement builds a strong and long-standing relationship among partners through a centralized online reservation system as well as successful distribution campaigns.
Gloria Hotels & Resorts, Ion Delemen Hospitality, Tang’s Living Group and Omega Hotels Management’s portfolio of hotels and resorts have enjoyed immense popularity with local guests. Through the expanded global agreement, the partners will further strengthen their strategic alliance that will continue to drive hotel performance and bookings. The partners will increase its collaboration on travel marketing initiatives and an array of tactical campaigns, and member privilege such as enjoying the platinum benefits while staying in IHA partners’ Hotels & Resorts. Data insights from its sophisticated transaction platforms will also further optimize the booking experience for travelers. In addition, hotels can leverage through the partners network and interactive live-streaming capabilities that regularly generate hundreds of millions of impressions. An exciting series of marketing activities will also be made available on IHA official website which will be launching in July 2023 that will enable hotels to utilize its channel traffic management toolkit to drive traffic to their products and content offerings.
Dato’ Joe Yap, Executive Director of Ion Delemen Hospitality said:” Along with the full economic recovery around the world, travels have finally resumed and entered a “fast lane” of development, bringing with it great confidence and motivation for International Hotels Alliance (IHA) to expand the leisure/business travel and MICE markets especially making Grand Ion Delemen and its property more than a destination hotel in the top peak of Genting Highlands. IHA provides an opportunity for online communication between our hotels and travelers. It is the right time and place for leisure and business travel to grow, and the IHA provides an opportunity for us to further explore markets and channels. We will continue to work with our partners (IHA) to build a family oriented living experience, convenient and abundant meeting solutions, create efficient and worry-free meeting experiences, and help foster the high-quality development of leisure and business travel in the future.” The agreement is a major milestone for both companies that cements its industry-leading coverage, reinforces their global digital distribution and marketing prowess. This will strengthen Omega Hotels Management Group and the Alliances to support the increasing demands from guests booking inbound, outbound and domestically, as the travel industry makes monumental steps towards recovery and reopening.
About Gloria Hotels & Resorts China
Gloria International Hotels Limited, which was formed in 1992, is a Hong Kong registered Hotel Consultancy, Management and Investment Company. Over the last 30 years, Gloria International Hotels Limited has rapidly expanded its network of locations both domestically and globally due to the implementation of the company’s effective development strategic plan. Its future plan will be primarily focused on extending its growth of hotel network within potential developing cities in the People’s Republic of China as well as overseas market, focusing mainly on South East Asia Market.
Today, Gloria Hotels & Resorts has gradually established itself as one of the leading and reputable hotel management groups in China. Having achieved that, Gloria Hotels & Resorts is still aggressively strengthening its Sales & Marketing structure, consolidating its branding strategy and continuously refining its operational processes. With a strong belief in its unique management module of “International Outlook with Chinese Flavour”, Gloria Hotels & Resorts has managed to establish its popularity in the domestic China market. As it moves to acquire more management and franchise contracts in the near future, Gloria Hotels & Resorts is well set to achieve its goal of managing a portfolio of 120 to 150 hotels within the next three years.
About Ion Delemen Hospitality Malaysia
Ion Delemen Hospitality is a management company, a member of NCT Group of companies (NCT) and operating Grand Ion Delemen Hotel at Genting Highlands, one of the most popular resort destination hotels in Malaysia offering an intimate urban resort experience with a spectacular mountain view of Titiwangsa Range from 6,000 feet above sea level. The hotel located in top of Genting Highlands and near to the Resort World Genting Themepark, one of top highlands resort.
About Omega Hotels Management Indonesia
Omega Hotel Management (OHM) is a hospitality investment business under Alfaland Group. We brings the vision to become the largest and fastest growing hotel chain in Indonesia. As one of subsidiaries of Alfaland Group Indonesia, OHM is supported by integrated sales & marketing, reservation and operational system throughout all of it hotel brands. OHM is also part of Alfa Corporation which has been known with Alfamart in the retail business sector and Alfaland in the national property business sector.
About Tang’s Living Group Hong Kong
Tang’s Living Group, a member of Stan Group, is a vibrant young hospitality group totally committed to providing unparalleled hospitality solutions for property owners, business partners and guests. Established in 2015, the Group offers a range of services from hotel, co-working space to food and beverage. The Group embraces several distinctive brands, addressing a broad range of hospitality and accommodation needs. The brands are Hotel COZi, Hotel Ease, Hotel Ease Access,Pop Inn and The Wave. Each dedicates to offering a pleasing and contemporary ambience to meet the needs of different customers and guests.